Category: CommunityCategory: Community
We did it. During two Escape Pod Zoom calls this week I asked guests to read something for one minute.
This was inspired by Lindsey Adler’s recent post, where she attended a party where the host had folks get up in front of people and read something.
So folks in our Escape Pod Zoom calls read poetry, newsletters, dialogue, unpublished work, and more.
I used to think Social Media Escape Club was going to be all about tactics and strategy, but it’s become about community, communication, reading, making, collaborating, making room for things just outside our comfort zones, which are some pretty good ways to spend our time online and off.
Inspired by Lindsey Adler’s recent Note, I decided that on Monday’s Escape Pod Zoom call we’d go around the room and each of us would read aloud for one minute.
Someone read their first Substack post. Someone else read old journal entries their daughter wrote at age nine. An inspirational quote and a paragraph from “Letters to a Young Poet” by Rilke. Excerpts from “Hysterical Blindness and other Southern Tragedies that Have Plagued My Life Thus Far” by Leslie Jordan. A paragraph from the Combahee River Collective Statement.
I read dialogue between two civilians signing up to run a cantina from “Death Star.”
Over the last several months, we’ve built enough connection that this activity didn’t break us. No one logged off.
And while I’m pretty sure this didn’t help anyone “quit instagram,” this was a small act of performance. This was curation. This was taking and giving of ourselves.
And the mere act of sitting there and listening to a person read? This wasn’t a YouTube video or podcast, but a Monday morning group of misfits simply reading to one another.
Not everything needs to be useful, but all of this has purpose.
Inspired by Lindsey Adler’s recent Note, I’m trying something new for our Escape Pod Zoom call this week.
Last night, my friend Zito Madu hosted a party at his apartment that came with one non-negotiable rule: Every person in attendance had to stand up in front of the crowd and read something aloud.
Everyone in the room knew the host, but none of us knew each other. He had us wear name tags and bought a lot of fancy cheese.
There were no further parameters on the “read something “ edict. Some people read book excerpts, some read original poetry or fiction, two people (myself included) read portions of revolutionary manifestos. Someone read a magazine story about the decline of men reading fiction.
Our work grows when we stretch ourselves, which leads to even more growth. Showing up on a Zoom call with a bunch of strangers is stretching ourselves, approaching someone who books shows, reaching out to our heroes. There is tension, there is doubt.
As Seth Godin says:
Along the way, we’ve been pushed to load our decisions with a need for certainty. It’s easier, it seems, to not try than it is to fail. But the question, “is it worth trying?” unlocks possibility.
I’m not certain that asking people who show up on a Zoom call to read something aloud for one minute will work, which is exactly why we’re going to try it.
I’ve hosted over 85 Zoom calls with my Social Media Escape Club community, and it blows me away when people from these Escape Pod Zoom calls meet in real life.
There is tension in hosting a Zoom call, in meeting people in real life, in booking a show, or approaching a gallery. The tension of “this might not work,” of something going wrong, of being told no. But there’s no rewards without risk, no matter how big (or small) of a leap that risk might be.
Technically I am violating Substack’s Publisher Agreement because my recurring membership system is done via Memberful.
You may not circumvent your payment obligations to us by soliciting payment from a Reader outside of Substack or by using any alternative method to collect subscription payments. This includes receiving payments for your publication through links to PayPal or a separate Patreon page.
This is why I’m exporting my email list every day.
When I signed up back in 2021 I knew (more or less) what I was signing up for: I’d be able to offer a “paid newsletter” via Substack, and that made total sense.
But I’ve realized I don’t really write a paid newsletter at all! I offer my community via weekly Escape Pod Zoom calls, and using Substack to manage that doesn’t work very well.
While places like Twitter and Instagram may “hide” your posts when you include a link to your Substack, Substack doesn’t just frown upon links to PayPal, Patreon, etc – they might shut down your account because of it.
Substack was great for growth (for a bit), but frowns upon you outgrowing their offering. Then they technically make it difficult to extract yourself from their system.
If we find yourself trying to fit your square membership into Substack’s round hole, tough luck – that’s what we signed up for, I guess. And it seems now that the safest best for Social Media Escape Club is to move my email list elsewhere at some point.

You’re tired of social media, but wondering if there’s life after the newsfeed. That’s exactly what we figure out here – together. 🏳️🌈🏳️⚧️
→ See our upcoming Zoom schedule
Say hello. Ask about working together. Tell me how you’re doing: seth@socialmediaescape.club
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