Category: WritingCategory: Writing
I’ve learned over two decades of writing online is that the half-way okay blog post becomes a foundation not just for better blog posts, but for better conversations.
The ideas keep coming so we must keep writing.
We become tuned to the frequencies that expand these ideas.An example; I went out for a donut and iced coffee, and had a conversation with the shop owner which becomes a blog post.
I’ve written probably 100 posts since then, which led to more conversations, a cycle that adds seasoning and fresh ingredients to the next blog post or newsletter, which can’t help but bubble up in conversation because I’m living and breathing this subject matter.
Then, what I’ve found, is taking these conversations into new spaces of varying discomfort bolsters the ideas.
Talking with a friend is safe, but things feel different on a group Zoom call with people you don’t know, or on a podcast, or on a panel in front of 30 people.
I’ve been writing about ditching social media for years. Then I started hosting weekly Zoom calls with readers back in 2023, joined other online community calls, did live stream interviews, and appeared on a handful of podcasts.
Then I did something even more uncomfortable by setting up at punk rock flea market and talking with people face to face about leaving social media.
These conversations, in varying “live” settings, sharpened my ideas and my ability to express them.
This is how Cory Doctorow can riff about horrible corporations for over an hour and make it look easy.
We can all do this if we stop spending five hours a day on our phones.
We lose in followers, but we gain by honing our craft, finding our unique ways to express the ideas and concepts that will resonate with the right people.
Maria Popova started Brain Pickings “in 2006 as an email to seven friends.”
The left sidebar is titled “donating = loving,” and goes on to say “If you find any joy, solace, and inspiration here, please consider a donation.”
No tiers, no levels, no free tote bag, no bonus content.
In a recent Zoom call, Shelley told a story about going to the book store, and a kind stranger giving her quarters to buy the kids some books, to which she initially refused. She eventually took the coins, and her daughter told her afterwards, “don’t ever refuse prosperity.”
If we don’t give our readers a chance to donate, we are literally refusing prosperity.
Set up a Buy Me a Coffee account, and Ko-Fi, and a Patreon – why not? Lots of people use different services. To get the ball rolling, let people give you money in a way that’s comfortable for them.
Remind them of their options, send them links on occasion, subtle reminders.
There are people who want to support the work you do in its present form, without extra content or behind the scenes material.
If you enjoy my work, you can buy me a coffee via Ko-Fi, PayPal, Cash App, and Venmo. You can also become a Social Media Escape Club Member here, and buy my HUNTERTHEN music here.
Bree Stilwell tells the story about posting an idea on a local Reddit:
The idea was for an alternative local print magazine, something a bit more sideways than the long-reigning Ann Arbor Observer. The response:
‘How about contributing to the Observer? (I’m the deputy editor.)’
I’m dm’d her, she emailed me back, I sent her links to my Substack newsletter—my only published editorial work. I pitched her several ideas, we met for ice cream. We kept talking.
Yesterday, after a weekly online pilot since August, I got to see my first monthly advice column in ink, literally hot off the presses.
The audience? 53,000 direct mail recipients.
Your body of work can be expressed outside of just posting about it and hoping for the right person to see if and sweep you off your feet.
- Instagram is not the only place for your photography to exist!
- Substack is not the only place for your writing to exist!
- Your website is not the only place for your work to exist!
- Your Bandcamp page is not the only place for your music to exist!
Meet for ice cream! Get on the phone! Set up a Zoom call!
Stop waiting for people to stumble upon your magic and REACH FOR THE STARS!
From my piece “How I Write” over at Indie Thinkers:
For me, staying in the game is winning, and winning just means I get to play again tomorrow. I just never stopped writing for my little corner of the world.
Read the full piece here.
Peabody-winning producer, journalist, and cat rap pioneer Sean CannonSean Cannon, from a recent Escape Pod guest appearance.
“All you have to do is just be 5% better than everyone else who’s really bad at it. You don’t have to get everything perfect… you just have to be a little bit better so you can survive the war of attrition.”
You don’t have to our run a bear, you just need to out run your friends.

I help creative people quit social media, promote their work in sustainable ways, and rethink how a website and newsletter can work together. Find out more here. 🏳️🌈🏳️⚧️
Join us — start a 30 membership and hop on our next Zoom call meeting!
Trying to figure out your email strategy, grow without social media, maybe not sure what to send to people? I’ve got Email Guidance spots open, and here’s how it works and how to book.
Prefer a focused conversation instead? Book a 1:1 call and we’ll dig into your work together.
Email me: seth@socialmediaescape.club
Subscribe via RSS
