Category: sethwCategory: sethw
This from Amie McNee:
“You have to learn to continue to hold your art when people are apathetic about it, because you will know your creation has something to give before the institutions do, before the culture does. It is hard to be the first that knows, but it is the artist’s job to come first.”
The artist’s job comes first. If people walk out of the venue during your show, it is not your job to change the music you are playing.

Sean Gordon co-owns Taffeta Music Hall in Lowell, MA, and makes helpful videos on Instagram for bands and independent artists about getting booked, talking about their work, building an email list, and more.
He’s doing the stuff from the venue side that we talk about from the artist side, so this will be an informative conversation from a new perspective!
We’ll also talk about Taffeta’s memberships program, email lists, community, and what IRL marketing looks like when it’s working.
This is a conversation, not a seminar. You are absolutely encouraged to ask questions and geek out with Sean about all of this stuff.
Thursday, June 4 from 2:00 PM – 3:00 PM EDT
REGISTER HERE → https://luma.com/sqflzmguOn our recent “Find Your People On Substack” call we talked about finding our people, which of course led to building an audience, getting more subscribers.
But what if we think beyond mere subscribers?
We dream of reaching a big audience, but what does it mean if we’ve got no one to lean on? On our lowest days, who are the people that we can text or get on a phone call with?
We don’t just need a big subscriber count, we need good people in our corner.
Come to our FINDING YOUR PEOPLE ON SUBSTACK – SATURDAY EDITION this weekend.

Forget algorithms, there’s a whole world of possibility right in front of you via people’s Substack profile (here’s mine).
ONE: Click on that subscribers link, and you can see who subscribes to their publicaiton, their followers, and who they follow (note: sometimes this is hidden per user).

TWO: Click that Likes & Replies link, and you’ll see everything they liked and replied to.
THREE: Finally, click Reads and find out what they’re reading.
This isn’t just on Substack of course… if I remember correctly you can see who people are following and liking on Twitter, or LinkedIn.
This is like a very public digital “thanks list” on the internet, like we used to read in CD and cassette booklets when we were younger.A band would thank a series of bands, publications, people, and then you would seek them out – it was divine, like a recommendation from the bigger sibling you never had, maybe.
This is just a fun and easy way to discover – FOR YOURSELF – some interesting people. Make use of your good taste, trust your gut, and find your people.

Saw this while walking around Portsmouth, NH, from the “Public Poetry Project.” This is run by the Portsmouth Poet Laureate Program, where they organize submissions from poets to be featured in businesses around town.
There are people who would love your work and they aren’t even on social media – they might just be out walking around town!

You’re tired of social media, but wondering if there’s life after the newsfeed. That’s exactly what we figure out here – together. 🏳️🌈🏳️⚧️
→ See our upcoming Zoom schedule
Say hello. Ask about working together. Tell me how you’re doing: seth@socialmediaescape.club
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