ONLINE FEEDS THE OFFLINE

Published On: May 30, 2025Categories: Community, Internet, Life, Writing

A most gracious Michael Maupin wrote this tonight, after chatting with a stranger for a bit:

Live in the world, but your Substack (and online life) is a part of it. They feed each other. You can’t be online all the time.

OPEN UP. Git yer ass outside.

I only really know Michael via Substack, but we’ve talked once on the phone awhile ago. Online met offline, at least by way of actual conversation late one night.

Same as Michael’s conversation with someone at a closing eatery. Stories shared, and he got a new subscriber to his newsletter. It’s not all about “growing our audience,” of course, but it all takes place one person at a time, whether you’re trying to run a store front, sell a record, or live a good life.

💬 Questions or thoughts? Send me an email!

If you've been trying to figure out your email strategy for months, or you started a newsletter but it's not growing, or you're not sure what to even send people, I offer Email Guidance; here’s how it works and how to book.

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Seth on the phone

I help creative people quit social media, promote their work in sustainable ways, and rethink how a website and newsletter can work together. Find out more here. 🏳️‍🌈🏳️‍⚧️

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Trying to figure out your email strategy, grow without social media, maybe not sure what to send to people? I’ve got Email Guidance spots open, and here’s how it works and how to book.

Prefer a focused conversation instead? Book a 1:1 call and we’ll dig into your work together.

Email me: seth@socialmediaescape.club

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