DOING THE WORK WITH CARA ALWILL

This morning Cara Alwill and I had a lovely chat on Substack Live, and we covered so many wonderful topics:

Sending the email (don’t wait on algorithms): take matters into your own hands are start reaching out to other creative people, and maybe send more newsletters!

“If people are unsubscribing from you, it means you have a point of view.” — Cara Alwill

Scrappy vs. polished: the world has enough “optimized” text, it’s time to go feral.

Building your own team before anyone hands you one: start working with people in the early stages so you can sniff out the creeps later on.

You are the lead magnet: Forget the niche, you are the reason someone reads.

Just do the thing: Stop announcing, stop planning every little move, and start making.

“There’s a fine line between inspiration and procrastination.” — Cara Alwill