Entertaining strangers is exhausting

Published On: May 25, 2025Categories: Social Media, Writing

One of the best ways to start getting away from social media is to think about where we put our stuff. We’re so conditioned to upload a photo, a thought, a hot-take to social media because we know something will happen – likes, comments, shares, etc. It’s absolutely the slot machine at the casino – insert coin, pull the lever, and something will happen.

Instead of posting that photo for “everyone,” try sending it to a friend and see what happens. Send it to another, with a little note.

Maybe post that photo on your blog and write a bit about it, and send a newsletter later to let people know about it.

Instead of posting your “hot takes” and opinions and ideas onto a platform to be monetized by Mark Zuckerberg and Elon Musk, use them elsewhere for your benefit.

As I wrote a year ago in ‘Practice leaving social media,’ “the spontaneous bits you’d post on social media can be the source material for your next newsletter, text to a pal, Discord group, or next live Zoom hangout with good people.”

We won’t get the same dopamine hit from these actions. They won’t go viral. But maybe they’re the start of something better, like deeper relationships, or strengthening friendships.

It’s hard to be good friends with 10 people in your life when you’re always trying to entertain 1,000 strangers.

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Email me: seth@socialmediaescape.club

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