THE MAGIC AND THE MACHINERY

It’s all magic and machinery.

The magic comes first.

When asked for his music business “how to make it” insight, my dear friend says this; “write good songs.”

This is usually followed by “yeah but…”

But nothing.

Write good songs, that’s the magic.

If you’re not in a band, put out a great product, take great photos, write well, release good videos. Whatever.

Next is the machinery; a good bio photo, website, maybe a booking agent or a publicist at some point. An email list, too.

Sometimes you can make it on just magic, or just machinery.

I’ve seen talented acts over the last 20+ years go nowhere.

I’ve seen hardworking color by number acts make it, too.

Magic, art, design – its all mystical, and that’s what we’re dealing with here every single day.