SEND YOUR FANS AN EMAIL, PLEASE

Published On: September 26, 2023Categories: Email Marketing

Seven things your band could send to your email list after a big show:

1. Photos of setting up, playing, and hanging out afterwards.

2. A handful of the photos you took with fans, and the super cool people you met backstage, like that guy that wears yellow glasses and writes about heavy metal email newsletters (hey, that’s me!)

3. Talk about some of your favorite bands that played

4. Explain how you picked your set list (include a photo)

5. Send a store discount, and the code word is the second song title from your set

6. Ask people who saw you at the event to reply to your email with photos they took, or their favorite song of the night (this can be helpful for building segments)

7. Share a funny / weird / dangerous / scary story that happened

After all this, it’s a perfect time to mention your upcoming tour, or that EP you just released.

Not in a band? Talk about your upcoming photo shoots, upcoming designs you’re working on, courses you’re teaching, bicycles you’re building – whatever!

💬 Questions or thoughts? Send me an email.

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I help creative people quit social media, promote their work in sustainable ways, and rethink how a website and newsletter can work together. Find out more here. 🏳️‍🌈🏳️‍⚧️

Join us — start a 30 membership and hop on our next Zoom call meeting!

Trying to figure out your email strategy, grow without social media, maybe not sure what to send to people? I’ve got Email Guidance spots open, and here’s how it works and how to book.

Prefer a focused conversation instead? Book a 1:1 call and we’ll dig into your work together.

Email me: seth@socialmediaescape.club

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