JUST DON’T QUIT

Published On: April 2, 2026Categories: Work

My friend Bradley Spitzer sent me this, from David Hieatt:

A newsletter is playing the long game. But it is a good game. The more you can help your readers, the more they trust you.

Around 2 years ago, I started a paid for newsletter.

98% of your free newsletter readers won’t sign up for it. 2% will.

That’s enough.

Then make sure you put a ton of effort into writing it.

And just keep going.

Your biggest talent is you won’t quit.

You don’t have to out run a bear, you just have to out run your friends.

💬 Questions or thoughts? Send me an email.

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I’m Seth Werkheiser! Get in touch: seth@socialmediaescape.club

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